Hi

 

I

What an amazing week of weather we’ve had here in Scotland

 

My friend and co-host of Tuesday at Two definitely timed her 3 week stay here perfectly

 

And apart from experiencing the area at it’s best with her son, it meant we could record this week’s episode in person(s) rather than via Zoom

 

It’s a shorter than normal episode and we had fun recording it (maybe we’ll do an out takes episode at some point)   

 

It’s all about the importance of being relevant with online advertising

 

You can watch the episode here

 

Honestly you’d think this would be common sense wouldn’t you?

 

But from the examples we discuss you’ll see just how wrong a lot of advertisers get it and I’m sure you can think of a few too

 

"Cheap shop" is one of my all time favourites (discussed in the video)

 

If so please let us know and we’ll feature them in our “Bad ad of the week” section.

 

Anyway, I hope the sun is shining on you

 

 

 

Bests

 

 

 

Dave