Jay Kubassek posted a link to this incredible post earlier today on Facebook - just wanted to share it with you.
Read the article here
Its all about a 20 year old guy who has very quickly gathered 1.8 million subscribers to his Youtube channel!
He does reviews on
new technology but in the spirit of modern internet marketing he does it with his own personality.
He took the time to learn the ropes and turned himself into a slick presenter and videographer.
I love reading about this kind of stuff mainly because it highlights that what
Jay and Stuart teach about modern digital marketing - it's a people business basically.
You don't need to "fake it till you make it" or pretend to be something you're not . We can all see through that now - it's like old school style hard sales - the dinosaur approach.
Just
be yourself and promote things that you honestly believe in - things that can help people and offer them value, solutions to their problems and honest information.
I hope you enjoy reading the article!