One of the great things about creating an online income (or multiple incomes) is the ability to re-purpose and update your content
When you’ve been doing it for a while you build up a bank of content - Youtube videos and blog posts
in my case
It can be a bit of a drag to constantly create new stuff - especially when you promote the same goods and services for a long time
So it makes sense just to bring existing material bang up to date
With Youtube videos its pretty simple.
You can create new thumbnails and titles - these really make the difference between a few views and a lot of views
You can just add 2019 (or whatever year it is) to the titles of older videos that are still relevant
You can do the same with Blog posts
Its also a great idea to spend a little time making sure the links you created still work - sometimes they “break” over time
Bear in mind also that Google constantly changes the way it looks at and ranks content
Simply by tweaking some older content you can move it up the ranking and keep it near the top of the all important page 1 in the search results
Maybe you can even get the best result of all - creating evergreen content
So that work you did weeks, months or even years ago can still generate income on autopilot
SFM’s Digital Business Lounge - which all members can access - provides a suite of tools to help with that process
Repurposing your work is one of “secrets”of success online and a key way to stop exchanging your time for money
So that you can spend time doing more of what you want to!
Cheers!
Dave
