By coincidence my latest SFM team members are both driving instructors
Just like my partner Mo
I had a long conversation with them just before they joined and the funny thing was this
Earlier that day I’d done a little digital marketing for my partner and she had just finished finished booking in 5
new pupils as a result.
A great example of how digital marketing can be used to grow and maintain a traditional business
I actually shot a video about this which you can watch here
And a blog post you can read here
The thing both my partner and my new team members are a little fed up with driving instruction
It pays quite well but it is very hard work as you can imagine.
The irony is that when you are good at it you keep losing paying customers
when they pass the test!
On the other hand if you use the same marketing skills to promote digital education products on the internet
You can earn much more for far less work - and it’s much easier.
Funny old
life……..
Anyway hope enjoy the video and/or the blog post
Cheers!