As promised here’s a link to the video I made yesterday.
CLICK HERE OR ON THE IMAGE ABOVE TO WATCH
Although it was warm and sunny there was a bit of a sea breeze. Wind noise can serioulsy spoil the sound on video (especially with a smartphone’s built in microphone) So I decided just to shoot the video from my car with the roof down.
I found a way to set up my tripod in the car so was able to use my Canon camera. It has an external microphone input so I can use a tiny tie clip microphone to get much better sound quality.
I also have a stick on bracket for my phone mounted on the windscreen so I thought - might as well record with both cameras at the same time and
see what happens.
The phone camera video is way lower quality than the canon but it’s quite cool to be able to cut from one to the other.
Back home I loaded both videos into Screenflow (the simplest and most useful video editor I have) I just needed to sync them up:
The videos appear as long stripes in the programme - you just need to move them around until audio from both are in time with each other. Sometimes you need to chop parts off each to get them synced up.
Next step was to separate the audio from both videos (easy) and delete the audio from the phone leaving just the good quality
sound from the Canon camera.
Then I just went through the video chopping out bits of one or other video so that it appears to switch from one to the other.
I had created a few slides fro the 40 40 40 bit so removed both video segments (leaving the audio intact - remember I had already separated the audio
and video) and inserted the slides in the gap.
Then it was just a case of exporting the video to my desktop and uploading it to Youtube.
Once on my channel I added the description and tags (the keywords I know people use when they look for internet marketing training and
businesses)
Youtube allows you to add clickable links to your videos if you have associated your channel with your website (easy to do)
I used a number of my SFM marketing tools to create the custom link which goes to one of my SFM landing pages featuring Stuart Ross.
You can also create a “postcard” in Youtube which does the same thing - if you put your mouse on the video you’ll notice a little “i” symbol appears in the top right of the video - click on that and the post card opens - it’s another clickable link to the landing page.
I’ve done this tutorial for you just to highlight how easy it
is to create videos that a few years ago could only have been done my professional video companies. They would have used several camera men, seriously expensive cameras and a room full of editing kit. The result would have cost you around £1000 per minute.
These days we can do it with smartphones and cameras we already own and editing software that either comes free with your computer or can be bought very
inexpensively.
A little extra money spent on a cheap microphone and maybe a few lights for indoor videos can help produce very professional looking videos.
But in all honesty they don’t need to be ultra pro. My best results have come from very basic videos with just me talking to the camera from my home office
or living room.
I learned all this from SFM and obviously I get all of the tools used and the products themselves from SFM too.
But I have several other websites promoting different things (guitar lessons, energy saving products and soft furnishings) All of these sites I built myself using the
SFM tools and systems. I can use the same video marketing techniques for those too.
I hope you’ve found this 2 part tutorial useful and if nothing else it’s given you an insight into “A day in the life of an internet entrepreneur”
This may sound like a day spent nipping around in a sports car
making little videos but trust me when you learn these kind of skills and leverage a system and products like SFM’s it’s life changing.
Videos like these have made me many thousands of dollars and have introduced a lot of people to the kind of lifestyle that’s entirely possible
today.
Feel free to get in touch with me if you’d like to discuss SFM in more detail or (if you are already member) to get some help with your own video marketing efforts.
Cheers!