Making money via the internet is a pretty simple process really. The difficult
part is the marketing (not selling) part of the process - the getting your products and services in front of the right audience.
Here’s a little “secret” - the audience is already there - you don’t need to create it. Yet many people fail because they think that they need to come up with or invent a brand new idea - like teabags or sliced bread.
Obviously it helps if you have the best “teabags” or “sliced bread” or if you can be a reseller for them - that’s what traditional shops do after all. It’s just that they rely on customers walking through the door. With an internet business, anyone in the world can walk through your front door - you just have to make them want to.
And that can be learned - It really is a matter of getting an education - not of searching for the next craze or the next “teabag”
(sorry to keep mentioning teabags - but they are a wonderful thing!)
As you learn more you begin to develop your “marketing ears and eyes”: You start to notice patterns - to notice what works and what doesn’t. You begin to be a bit of a knowledge magpie in fact - picking up useful golden nuggets from all sorts of sources.
The SFM community is wonderful
for this - if you actually leverage it. Members of this community are always sharing things their marketing eyes and ears have picked up and are delighted to share them.
The internet is huge and it’s ever changing. You can’t hope to keep up on your own - you need to be sort of immersed in it with like minded people.
I’m talking to a friend and fellow SFM member today for example to get some help with setting up a podcast - something that’s been in the back of my mind for ages but i just haven’t got round to. When I saw a Facebook post she did yesterday telling us about how she has just launched her
own podcast I jumped at the chance of learning from her experience.
So I asked if I could pick her brains on the subject today.
I’ll let you know when I launch my first podcast - you’ll be invited of course : )
Maybe we’ll start with “Teabags!” Lol
Cheers