Hi

 

I was reminded of this whole “pivot” thing again this morning by an article in one of the blogs I follow.

 

It talked about how the good old BBC are going to have to pivot by 2027 when the government has finally decided to scrap the licence fee model

 

So they’ll need to find a new way of funding themselves, probably a subscription set up like Netflix or Amazon Prime

 

And as with many things the Internet has been a key element

 

Because it has provided us with many more choices around what and when we want to watch stuff and on what we watch it on.

 

There are many examples of businesses - now ex-businesses - that failed to pivot in time.

 

As a photographer Kodak springs to my mind. Ironically my first ever digital camera was a Kodak but that vast corporation decided to stick to making traditional film and cameras. And now they are gone.

 

But its not just businesses that have had to pivot in the last couple of years. Individuals have had to as well

 

And the internet for many has been the place to do it.

 

Whether that means starting an E-commerce business, doing affiliate marketing or just moving a traditional business online

 

The key is to get the skills, resources and support to do it.

 

Let’s face it - the world is only going one way and that’s digital so sooner or later, with or without pandemics, not having those skills - not pivoting - could be disastrous.

 

The best time to do this would have been 10 years ago

 

But NOW is also a very good time to start - in your spare time at first - pivoting into a more future friendly income model

 

The link below will take you to a special offer from Mentors  that will get you started as fast as is humanly possible

 

                           

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Have a great weekend!

 

Bests

 

Dave